Role Type: Full-time
Hours: 5–6 days per week
Location: 100% fully remote
Income: $70,000 – $110,000 USD per year On Target Earnings (OTE)
As a Local SEO Specialist at Opt Digital, you will be responsible for leading the client-side execution and communication for our SEO campaigns, helping local service businesses dominate their markets and scale beyond referrals.
You’ll be part of a fast-growing team with one core mission: to eliminate the “I’ve been burnt” experience that so many local businesses have had with SEO agencies. We do this by building future-proof SEO systems, custom link building, schema implementation, automation, and AI-proofed strategies, that consistently generate inbound calls, leads, and measurable ROI.
If you’re an experienced SEO specialist who values both results and client experience, this is the perfect role for you. At Opt Digital, everything we do is focused on outcomes, more calls, more jobs booked, more revenue for our clients. If you align with that, you’ll be a great fit.
Lead the execution of local SEO campaigns across multiple clients.
Implement SEO systems including schema stacking, map stacking, content optimization, link building, and technical improvements.
Oversee client onboarding, setting expectations, gathering key data, and ensuring smooth launches.
Proactively update clients via calls, SMS, and email, always delivering insights before they ask for them.
Translate complex SEO metrics into plain English outcomes (calls, leads, ROI).
Coordinate internal delivery with writers, designers, and developers — making sure campaigns reflect client goals and branding.
Monitor performance weekly, identify constraints, and adjust campaigns to hit ROI goals.
Own the client relationship, ensuring they feel supported, understood, and confident in the process.
Client Retention > 90% — retention is the clearest signal of client happiness.
Positive Reviews & Referrals Monthly — proof that clients are not only satisfied but thriving.
ROI Delivered — clients consistently achieving 4–10x ROI on our fees.
Ranking & Call Growth, month-over-month increases in visibility, leads, and call volume.
Low Churn — keeping churn rates below industry averages by delivering results and outstanding client experience.
2+ years of Local SEO experience (GBP/GMB optimization, service/location pages, citations, schema, on-page optimization, and basic technical SEO).
Proven track record of driving rankings, calls, and ROI for local businesses.
Strong communication skills — able to lead client calls and provide proactive updates.
Comfortable managing 20–30 accounts concurrently without losing detail.
Proficiency with SEMrush, GA4, GSC, BrightLocal, Local Viking, and automation tools (Zapier, Make.com, n8n).
Experience with ClickUp, Google Workspace, and WordPress.
Naturally personable and trustworthy — clients feel heard and supported when working with you.
Results-driven mindset with the ability to troubleshoot and solve campaign issues quickly.
$70,000 – $110,000 USD per year OTE, depending on experience and performance.
Performance bonuses tied to client retention and referrals.
So again, if you’re an experienced Local SEO Specialist who values results, client trust, and long-term partnerships then please apply today!